Case Study: Building Trust and Securing a Long-Term Partnership Through Persistent Support

Background:

B****, a well-known wallpaper brand in the U.S., has a solid reputation for design, production, and sales. Although their wallpaper products are recognized in China, they had not yet sourced window films from China, preferring to purchase locally in the U.S. or import from Europe and Japan.

Client’s Challenges:

1. Strong Competition: The existing supplier was a leading figure in the window film industry, and our product designs initially had a noticeable gap in comparison.
2. Low Initial Order Quantity: The customer was just starting to explore the window film market and couldn’t meet the standard minimum order quantity (MOQ) requirements.
3. High-Quality Standards: Given that the customer’s products were sold in supermarkets, they had stringent requirements for product quality and packaging aesthetics.
4. Uncertain Product Selection: Since the customer hadn’t yet scaled up their sales, there was uncertainty about which product designs would perform well in the market.

Our Solution:

1. Consistent and Patient Follow-Up: We maintained regular communication, quickly responding to the customer’s evolving needs, even providing quotes for over 100 different SKUs at one point.
2. Flexible MOQ Adjustments: To facilitate the initial collaboration, we reduced the MOQ, allowing the customer to test multiple designs with a small initial order.
3. Accelerated Production: We expedited the production process to help the customer launch their products more quickly.
4. Pre-Production Sample Approval: Before starting mass production, we sent samples for the customer’s final approval, ensuring they were satisfied before full-scale production began.

The Results:

Our persistent service and tailored support enabled us to overcome the challenges and earn the customer’s trust. This led to us becoming one of their largest suppliers of window film products.

Conclusion:

Through consistent communication, flexibility, and a commitment to meeting the customer’s needs, we successfully built a strong, long-term partnership, even in a highly competitive market.