The COVID-19 pandemic ushered in the era of online shopping. Before the pandemic, online shopping was a strange concept to most people.
People were used to brick-and-mortar shopping where they had to access a store, pick out their desired goods, and check out at a cashier.
COVID-19 limited physical contact and online shopping became the only means of shopping. Years later, online shopping has become a norm. It has become so popular that you should sell unique products or offer quality services for your online store to stand out.
Here is a guide on how floor stickers can benefit your e-commerce store.
Versatility
Floor stickers come in a variety of designs for different purposes. For example, some floor stickers are used for wayfinding and advertisement.
Also, there are floor stickers or tile stickers that serve a completely different function. They are mostly used in homes to improve their appearance. Floor stickers for homes come in various styles to cater to a wide customer base.
For example, there are Bohemian-style tile stickers, self-adhesive floor stickers, Geometric pattern floor stickers, 3D floor stickers, etc.
Additionally, some stickers are designed for use in bedrooms and bathrooms to prevent damage to the tiles. Their versatility makes floor stickers a good product for your online store as buyers have different preferences.
Floor Stickers are Easy to Handle
Floor stickers are generally made of durable materials such as Vinyl. They are also lightweight and easy to package making them suitable for e-commerce businesses.
Running an e-commerce business involves a lot of ordering and shipping of goods. Sometimes a reliable supplier may be far from you and the only way to get their products to you is through shipping.
E-commerce businesses are also globally scaled, your customer may be on the other end of the globe and you have to ship products to them
Therefore, floor stickers’ durability makes them a perfect product for shipping as there is minimum damage risk and you will not incur high expenses.
Customization Options
Buyers prefer to have a say over how to decorate their homes. Although floor stickers come in various designs, some buyers prefer stickers specifically tailored for them.
Personalization helps them make a place their own as they can express themselves artistically. Therefore, sell customizable floor stickers that allow customers to pick out the shapes, texts, or patterns they want displayed in their homes.
Customizable floor stickers will attract customers to your online store and have them coming back when they find a new design they want to try in their homes.
They Add Decor Options
Apart from providing your customers with various creative ways of improving their interior decor, floor stickers also allow them to transform their interior decor whenever they choose.
Unlike tiling and plastering which are permanent and costly to remove or change, your buyers can easily remove their floor stickers and replace them with another design. Floor stickers therefore ease the pressure that comes with making decor choices.
Additionally, this makes floor stickers suitable for apartment renters. They live in places for a specific period and are not allowed to make lasting changes to the decor. Floor stickers give them the freedom to personalize their living spaces.
Floor Stickers are Cost-effective
The alternative to buying floor stickers is replacing flooring or installing new tiles. The alternative options are both costlier than getting floor stickers.
To replace their flooring, buyers need money to buy the new flooring and pay professionals to do it properly. The overall cost may triple the cost of purchasing floor stickers for the same space.
Similarly, tiles are costlier, and hiring a professional to install them makes them even more expensive than floor stickers which are easier to install. Your customers will buy floor stickers as they can transform their houses at a pocket-friendly cost.
Easy to Install
Floor stickers are relatively easy to install. Some manufacturers also provide instructions on how their floor stickers are installed. That eases the process for your buyers.
To install floor stickers, count the tiles in the room and add two or three tile stickers to account for any counting errors. Clean and dry the tiled surface you plan to cover and peel a small section of the backing off the sticker.
Place the piece of exposed sticker onto the floor and peel off the rest of the liner. Firmly press the sticker against the floor and use a squeegee to remove air bubbles that may be trapped between the tiles and the sticker.
You can provide this general guide on your e-commerce website to guide your buyers.
Attracts Repeat Buyers and Facilitates Add-on Sales
Floor stickers are durable and can generally last up to three years other factors notwithstanding. After that period, your customers will return to you for another batch of floor stickers.
However, you do not need to wait that long as some customers change their floor sticker designs before the period ends. Additionally, some buyers are interior decorators and occasionally install floor stickers for their clients. Additionally, some shoppers buy floor stickers during specific holidays.
Retain the repeat buyers by reducing their shipping costs or selling to them at a discount.
Selling floor stickers gives you the unique opportunity to sell other home decor products. For example, you can offer to sell smoothing tools and a cutter. Both are used in floor sticker installation and will boost your profits.
Final Thoughts
The online market niche has opened up offering many people the opportunity to do business. Unlike brick-and-mortar shops, e-commerce stores do not require huge capital.
Set up a secure website or hire a professional to do it for you. Design the website’s interface to display goods sold and an online cart that a shopper can fill. The website should also allow customers to see the final costs plus shipping, track their packages, and leave feedback.
Your e-commerce store should sell marketable products such as floor stickers to generate high profits.
Reach out to us for customizable floor stickers for your customers.
